The preliminary programme for the Global Events Congress IV with AEME’s 8th Events Management Educators’ Forum has now been drafted.

Tuesday, 13th July

Pre-conference registration

Informal gathering for drinks

Wednesday, 14th July

How sustainable are mega-events really?*
Professor Michael C. Hall
University of Canterbury, New Zealand

Arts festivals and European public culture
Dr Monica Sassatelli
University of Sussex, UK

The challenges of creating ceremonies that meet multiple political and agendas (title to be confirmed)
Martin Green
Head of Ceremonies
London 2012 Organising Committee

Followed by parallel paper sessions

Conference Dinner

Thursday, 15th July

Major events and tourism
Alain Dupeyras
Head of Tourism, OECD, Paris

Beyond economics: Managing the wider impacts of events and festivals
Dr Calvin Jones
Cardiff University, UK

Followed by parallel paper sessions

AEME KEYNOTE : The Evolution and Future of Event Studies
Professor Don Getz
The University of Queensland, Australia, University of Gothenburg, Sweden, University of Calgary, Canada

Followed by parallel paper sessions

AEME Dinner – all welcome

Friday, 16th July

BS8901 and sustainable events
Anne Hayes
Head of Market Development - Sustainability and Risk
BSI – British Standards Institute

How sponsorship works to benefit events, venues, and sponsors
Professor Kirk Wakefield
Hankamer School of Business, Baylor University, Texas, USA

Followed by parallel paper sessions

Closing panel discussion – The future of events research

Chair: Caroline Jackson

Please note that this programme may be subject to change.

For further details of the Congress, please visit:

Bookings for the Congress may be made at: .

Accommodation is not included in the booking fee but special rates are advertised on our website: .

We are looking forward to welcoming you to Leeds!

* Live from New Zealand.